Terms of Service
Effective date: September 11, 2025
1) Who we are and how to contact us
The website at marginowl.com (the “Site”) and the pre-release Shopify application (the “App,” together with the Site, the “Service”) are provided by Margin Owl(“Owner,” “we,” “us,” “our”).
Address: 6610 West Lake Street, Minneapolis, MN 55426
Email: support@marginowl.com
We are not affiliated with or endorsed by Shopify Inc.
2) Acceptance of these Terms
By accessing the Site or installing/authorizing the App, you agree to these Terms. If you do not agree, do not use the Service.
Eligibility. You must be at least 18 years old (or the age of majority in your jurisdiction).
3) Pre-release status; changes
The App is in development. Features, interfaces, and availability may change at any time. We may offer preview or beta features; they are provided “as is” and may be modified or discontinued.
4) Accounts and access
Access to the App occurs via your Shopify account and OAuth authorization. If we ever provide a non-Shopify login, you are responsible for safeguarding those credentials and for all activity under your account.
5) Fees, trials, and cancellations (when paid plans launch)
If and when paid plans are offered, fees will be billed through Shopify App Billing according to the plan you select. Taxes may apply.
- Trials. If a trial is offered, charges begin when the trial ends unless you uninstall before the trial expires.
- Cancel anytime. Uninstalling the App from your Shopify admin cancels future charges. Already-invoiced fees are non-refundable unless required by law or expressly stated otherwise.
6) Privacy, Store Data, and data retention
To provide the Service, we may process data from your Shopify store (e.g., products, discounts, orders, and related metadata) (“Store Data”).
- Purpose. We process Store Data only to provide, secure, maintain, and improve the Service; to comply with law; and to generate aggregated or de-identified insights that do not identify you or your customers.
- Role. For Store Data you are the controller/business and we act as your processor/service provider. Our Privacy Policy applies. If a data processing addendum (DPA) is required by law, we will enter one upon request once the App launches.
- No sale. We do not “sell” personal information as defined by applicable privacy laws.
- Deletion. Upon uninstall or termination, we will delete or de-identify Store Data within 30 days, except where retention is required by law or to resolve disputes. Upon request within 15 days of termination, we will provide a reasonable export of available Store Data.
7) Intellectual Property and User Submissions
The Service and all associated content, features, and functionality (including software, designs, logos, and documentation) are the intellectual property of [Your Company Name] or its licensors.
- Ownership. We and our licensors retain all rights, title, and interest in and to the Service and its content. No rights are granted to you other than as necessary to use the Service in accordance with these Terms.
- Restrictions. You may not copy, modify, distribute, reverse engineer, or create derivative works of the Service or its content without our prior written consent.
- User submissions. If you provide ideas, suggestions, feedback, or other content (“Submissions”), you grant us a worldwide, perpetual, irrevocable, royalty-free license to use, copy, modify, and exploit such Submissions for any purpose. You agree that Submissions do not create any ownership rights for you in the Service or its improvements.
- Trademarks. Our names, logos, and branding may not be used without our prior written permission.
AI use (now and in the future)
- Today. We do not use AI/ML models to process your Store Data.
- Future. We may in the future use aggregated and de-identified data to develop or improve AI-powered features. We will not use data in a way that identifies you or your customers for model training. We will update these Terms and our Privacy Policy before enabling such use and provide any opt-outs required by law.
7) Information accuracy; you must verify
The Service may display calculations, estimates, or insights about margins, discounts, and related metrics. These are informational only and may depend on settings, missing inputs (e.g., COGS), third-party data, or platform behavior outside our control. You are responsible for checking all information and verifying its accuracy before you rely on it.
We do not provide financial, accounting, tax, or legal advice. Decisions about pricing or promotions are solely yours.
8) No responsibility for pricing or promotion outcomes
You are solely responsible for all promotions, pricing, discounts, eligibility rules, stacking behavior, and compliance with laws and platform policies. We are not responsible for any losses, errors, misconfigurations, or unintended effects arising from your pricing or promotional activities, even if the Service flagged or failed to flag a risk.
9) Acceptable use
Do not misuse the Service. Prohibited activities include:
- violating laws or third-party rights;
- scraping or automated data harvesting without written permission;
- introducing malware or harmful code;
- attempting to breach or disrupt the Service;
- spamming or deceptive communications;
- posting unlawful, harmful, or infringing content.
10) Intellectual Property and User Submissions
The Service and all associated content, features, and functionality (including software, designs, logos, and documentation) are the intellectual property of [Your Company Name] or its licensors.
- Ownership. We and our licensors retain all rights, title, and interest in and to the Service and its content. No rights are granted to you other than as necessary to use the Service in accordance with these Terms.
- Restrictions. You may not copy, modify, distribute, reverse engineer, or create derivative works of the Service or its content without our prior written consent.
- User submissions. If you provide ideas, suggestions, feedback, or other content (“Submissions”), you grant us a worldwide, perpetual, irrevocable, royalty-free license to use, copy, modify, and exploit such Submissions for any purpose. You agree that Submissions do not create any ownership rights for you in the Service or its improvements.
- Trademarks. Our names, logos, and branding may not be used without our prior written permission.
11) Content and intellectual property
The Service and its content are owned by us or our licensors and are protected by intellectual property laws. You may not copy, modify, distribute, or create derivative works except as necessary to use the Service as intended. All trademarks and logos are the property of their respective owners.
12) Third-party services
The Service may link to or interoperate with third-party services (including Shopify). We do not control and are not responsible for those services. Your use of them is governed by their terms.
13) DMCA copyright notices
If you believe content on the Site infringes your copyright, send a DMCA notice to:
DMCA Agent
Margin Owl — 6610 West Lake Street, Minneapolis, MN 55426
Email: support@marginowl.com
14) Suspension and termination
We may suspend or terminate access if you violate these Terms, create risks for the Service, or as required by law. You may cancel anytime by uninstalling the App or ceasing use of the Site. Sections intended to survive termination will survive.
15) Disclaimers
The Service is provided “as is” and “as available.” We disclaim all warranties to the fullest extent permitted by law, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Service will be error-free, uninterrupted, or that content will be accurate or complete.
16) Limitation of liability
To the fullest extent permitted by law, we will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenues, goodwill, or data.
Our total liability for any claim arising out of or relating to the Service will not exceed the amounts you paid to us in the 12 months before the event giving rise to the claim, or USD $100 if you have not paid any fees.
17) Indemnification
You agree to defend, indemnify, and hold us harmless from claims, damages, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of your use of the Service, your content, your pricing or promotional activities, or your violation of these Terms or applicable law.
18) Changes to these Terms
We may update these Terms. If we make material changes, we will provide reasonable notice by posting to the Site or within the App. Changes take effect on the date stated. Your continued use after changes means you accept the updated Terms.
19) Assignment
You may not assign these Terms without our prior written consent. We may assign these Terms in connection with a merger, sale, or reorganization.
20) Governing law and venue; disputes
These Terms are governed by the laws of the State of Minnesota, without regard to conflict-of-laws rules. The exclusive venue for any dispute is the state or federal courts in Hennepin County, Minnesota, and the parties consent to personal jurisdiction there.
To the extent permitted by law, each party waives any right to a jury trial and agrees that claims will be brought in an individual capacity, not as a class or representative action.
21) Miscellaneous
If any provision is found unenforceable, the rest remain in effect. No waiver is effective unless in writing. These Terms are the entire agreement between you and us regarding the Service and supersede prior understandings.
Contact
Margin Owl — 6610 West Lake Street, Minneapolis, MN 55426
support@marginowl.com
Last updated: September 11, 2025